HP Press Day 2010.

Forget barriers – new  HP product announcements The latest innovation, ePrint technology, new printers and portable computers were announced at the 2nd HP Press Day on the 6th of October. The event held in Spoon boat restaurant in Budapest – was opened by the speech of Gábor Miskei, Head of Imaging and Printing Group (IPG), about new trends of the printer-market. After that Kristóf Takáts, Head of Personal Systems Group (PSG) presented the division’s latest results: HP is the absolute market leader on the Hungarian PC and portable computer market. János Mayer and Zoltán Perjési announced HP’s latest innovation, called ePrint and they presented new inkjet printers. With ePrint technology users can forget their boundaries, so they don’t depend on any place- and time-barrier as well – said the professionals. Then, Zoltán Imre, product manager introduced new laser printers. New  net- and notebooks were presented by Péter Vig, technology consultant of HP. Four ePrint-capable Photosmart inkjet photo printers, four inkjet Officejet products and six Laserjets were announced by IPG and eight net- and notebooks by PSG. All products announced could be tested at the hands-on after lunch.  32 journalists took part at the event from online and print IT media, daily and weekly economic and lifestyle-magazines. The event has been generating abut 40 coverage including articles and blogposts. Our tasks were the whole organization of the event.