Verdict of the people - press event for PBA Praeventio

3 November 2008

Our new client, PBA Praeventio Broker Insurance Co. conducted a representative online research asking 12 500 people about their satisfaction regarding the insurance firms' service. Comprad organized an exclusive press event for PBA to present the results of the research. Besides they analyzed the aim related to statutory car-insurance (the campaign is between 1 November and 31 December). 

The participants were Zoltán Radics, Managing Director of PBA, Lóránt Lantos, Head of the On-Line Divison and Csaba Szabó, Senior Analyst of TNS Hungary (the firm that analysed the result of the research). At the event 9 journalists took part - representative of printed and online media. We generated 18 coverages. 

Birthday celeb-party for Sportingbet

15 October 2008 

Our agency organized a huge birthday party for a big international client, Sportingbet. One of the biggest online sport-bet company celebrated the 10th anniversary on 15th of October. This party with some celebs and sportmen were held on the top of the Gellért mountain.
Our tasks were: invite journalists and celebs, on the spot coordination, make a press release and do follow-up roles. 

Successful season

19 September 2008

In autumn 2008 Comprad has acquired new clients mainly by invitation tenders. The agency has won the complete external communication assigments of PBA Praeventio Broker Insurance Co. through a two-round tender. Our company’s job are, among others, communication consultancy, strategic planning, media purchase, event organization, and building media relations. The contract is for undefined time.

During the summer, our global partner, the EDELMAN Public Relation Worldwide has won three tenders. Thus Comprad – as the sole representative partner in Hungary – is responsible for PR activity of Hewlett-Packard Imaging and Printing Division and of Sportingbet.com online betting office in Hungary. Besides these, the network got an order of Public Affairs assignment from the LEGO Group.

Press event of MKB-Euroleasing

25 June 2008 

Our agency organized a press event for one of the biggest Hungarian car-financing company, called MKB-Euroleasing. The aim of this event was to build up a strategy against finance-cheats. The participants were László Fejes, the CEO of MKB-Euroleasing, Tamás Csináth PhD., the Head of the Law Department and János Pintye, the Head of the Marketing Department. Attila Pásztor lieutenant-colonel from the Budapest police-office also took part. "The event was absolutely successful" - said László Fejes, after the program. 

MKB-Euroleasing Klub

20 March 2008

Our agency organized an event for our client, MKB-Euroleasing. On 20 March the managers and the president of the company presented professional issues. After the event Comprad published a press release. The participants and also our agency were satisfied with the programs.

Comprad’s partner is the Budapest-Bamako Rally

February 2008

The Budapest-Bamako Rally employs the agency for communication and media related activity. Comprad began its commission with the rally in 2008 and further cooperation is fixed for three year long period by Szabó Gál András, the organizer of the competition.
Further details on the rally can be found on the http://www.budapestbamako.org/ website.

Budapest-Bamako Rally 2008.

12 January -27 January 2008

The communication strategy and sponsorship of the specific teams (Bus number 7, Mad Team) are organised by Comprad.
(More info on http://www.hetesbusz.hu/ and on http://www.madteam.hu/ .)

MKB-Euroleasing lengthened its contract

1 January 2008

Hungary’s one of the most successful leasing companies has been working with Comprad since January 2007. The jobs this year will be the development of the contact with the press, organisation of partner and professional events, monitoring of media, completion of press releases and supplementary articles, collocation of the media mix of online and offline media campaigns and so on.

MART chose an agency

1 January 2008

Calling for tender, MART chose Comprad to complete fully comprehensive PR and PA exercises. Our agency’ s tasks include organization of events, editing, designing and publishing the company’s folder.